Marketing Your Virtual Venue Now and Into the Future
Recorded On: 05/18/2021
About this Webinar
May 18 at 3:00 PM ET
Organizations of all genres and sizes have recently innovated to bring their work to the digital space, but how will these new offerings factor into your marketing strategies as you plan for re-opening? In this session, we’ll explore case studies of digital programming marketing successes from the last year, the impact they can have on audiences now and in the future, and how some organizations are thinking about the role of digital programming in a new, hybrid world.
In this webinar, attendees will:
- Learn about case studies of digital programming marketing successes from the last year
- Explore the impact that digital programming can have on audiences now and in the future
- Understand how some organizations are thinking about the role of digital programming in a new, hybrid world
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Jess Isgro is a Consultant at Capacity Interactive, where she works with a variety of arts and cultural organizations on digital marketing strategy and implementation. She has presented at industry conferences and professional development events to help organizations hone their social content creation skills. Prior to being at Capacity Interactive, she spent time at organizations including Lincoln Center for the Performing Arts, Jazz at Lincoln Center, and 21C Media Group. She earned her Master of Arts in Arts Administration from Columbia University and her Bachelor of Music in Music Education from Bucknell University.