Sharpening Your Competitive Edge Through Art

Recorded On: 12/10/2020

imageAbout this Webinar

December 2020

In an ever-evolving economy, companies need innovative ways to set their business apart. Leveraging the arts can help you communicate your company’s story by engaging customers and clients and conveying your unique values. According to Business Contributions to the Arts Survey, 45% of companies say that partnering with the arts builds market share

Learning Objectives:

Attendees will learn about various models from companies using the arts as a strategy to set their brands apart in the marketplace. Case studies will focus on businesses connecting with customers and clients through arts-based tools and partnerships. The presentation will provide a baseline for peer conversations in the discussion portion and encourage knowledge sharing and adaption of successful models. 

These sessions are a part of the Partnering Your Way To Success: Arts as a Solution to Corporate Objectives Collection


David Custodio, M.D., MBA, FACEP

President, Summa Akron City and St. Thomas Hospitals

Mark Hegedus

Chief Sales Office, Founders Brewery

Meg Stanton

Managing Director, Harris Stanton Gallery and Curator, Summa Health Healing Arts Leadership Council


Sharpening Your Competitive Edge Through Art
Live event: 12/10/2020 at 2:00 PM (EST) You must register to access.
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