Sharpening Your Competitive Edge Through Art
Recorded On: 12/10/2020
About this Webinar
December 2020
In an ever-evolving economy, companies need innovative ways to set their business apart. Leveraging the arts can help you communicate your company’s story by engaging customers and clients and conveying your unique values. According to Business Contributions to the Arts Survey, 45% of companies say that partnering with the arts builds market share
Learning Objectives:
Attendees will learn about various models from companies using the arts as a strategy to set their brands apart in the marketplace. Case studies will focus on businesses connecting with customers and clients through arts-based tools and partnerships. The presentation will provide a baseline for peer conversations in the discussion portion and encourage knowledge sharing and adaption of successful models.
These sessions are a part of the Partnering Your Way To Success: Arts as a Solution to Corporate Objectives Collection.

David Custodio, M.D., MBA, FACEP
President, Summa Akron City and St. Thomas Hospitals

Mark Hegedus
Chief Sales Office, Founders Brewery

Meg Stanton
Managing Director, Harris Stanton Gallery and Curator, Summa Health Healing Arts Leadership Council
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Register
- Non-member - $49.99
- Member - Free!
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